Green motoring: What are we
willing to change to reduce emissions?
26 Feb 2011
by Donald MacKenzie
Well, according to a recent ONS survey, most motorists are willing to
change their driving behaviour and transport choices with a view to
reducing their carbon footprint.
Eighty-five per cent of us are looking to buy cars with lower CO2
emissions next time around and 72% say that they are willing to change
their behaviour to limit climate change.
Here's the full breakdown, in terms of the issues investigated by the
study:
It's not possible to disentangle the contribution of other factors that
could be determining some of these choices, notably the desire to
reduce motoring costs, but that almost three-quarters state a
willingness to make changes to reduce carbon emissions is encouraging.
However, the psychology of behavioural change is complex. To state
willingness to do something different (perhaps simply because it seems
like a good idea when you're asked about it in a survey), in practice,
very often does not result in any actual change in behaviour.
Nonetheless, it is encouraging that so many are concerned about their
own environmental impact and appear willing to accept personal
responsibility for acting differently to reduce their carbon emissions.
Consistent with the above comments, while almost a quarter expressed a
willingness to fly less, how many of these respondents simply meant
that they can't afford so many holidays as before? Further, if
presented with a cheap charter flight or a day's coach travel, how many
would opt for the lower carbon choice in practice?
Usefully, however, this research does seem to suggest that government
measures to pursue greener motoring policies will have the support of
the public, as long as any legislative changes do not hit the motorist
hard in the wallet.
However, this research does not seem to show this, as we review in our
next blog Green motoring: Which
government interventions would we support?.
In the meantime, we can recommend the car insurance
companies and comparison sites listed below for the best vaule car
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