Car-Insurance-UK-Supermarket.co.uk
compare online quotes the easy way
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Free Car Insurance Quotes at the Car Insurance SupermarketThere is undoubtedly some confusion about whether so-called 'middle men' services can be used free of charge to the consumer. Can you really get free car insurance quotes through services like this or is there some hidden cost or built-in bias that mitigates against getting the absolute cheapest prices?The first thing to know is that you pay no more, and in some examples, less, than you would pay if you were to go direct to the insurance company for free car insurance quotes. Let us imagine that you, for example, were to arrive at a Be Wiser quote through one of three mechanisms. The first would be to go direct to the Be Wiser website and get a quote direct from them. The second would be to go direct to Be Wiser but via a website like this that lists insurers and brokers, including Be Wiser. A third way to get to them would be via a price comparison system. Whichever of these routes you go down, the price you pay will not vary. All these free car insurance quotes will be the same. What about the second point? Of some form of built-in bias such that the very best prices are not presented in the free car insurance quotes listed by services like this when you use our price comparison system? A historical anecdote, personal to this writer, may serve to illustrate this point. A car insurance broker, in the days before price comparison sites existed, contacted me to let me know that he'd found 'the best deal available for my car' through a well-known insurance company, a company we'll refer to as 'company X'. Because I work in this industry, I immediately smelt a rat as I knew that company X was at the time paying massive commissions to its brokers as part of a promotional campaign. I was able to find cover elsewhere for £200 less. This was certainly not an example of free car insurance quotes. Although this example relates to a broker's unethical behaviour - and it's the sort of thing that was widespread at the time - it is possible to imagine the same phenonomen happening with online brokers and price comparison services in the present day in terms of the free car insurance quotes that they present. Do such services today reduce value to customers to make more money in commissions? While this does happen to a small degree, particularly with those price comparison sites that are not fully independent of insurance companies, it is no longer widespread. Our price comparison system is fully independent. The reason that you need not worry about this effect when you get free car insurance quotes is that there are so many price comparison sites nowadays all in fierce competition with each other that it simply doesn't make good business sense to indulge in business practices that reduce value to the end-user. |
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