Tesco Compare, the relatively new player on the somewhat crowded insurance price comparison market is proving a popular choice with visitors to Car-Insurance-UK-Supermarket. However, their service to all affiliate sites such as this will be suspended until early 2009. The reason is that the Tesco Compare affiliate programme has been so successful that their budget for 2008 has been exceded.
Brand recognition and placement will obviously play a part in this but the award-winning Tesco Compare insurance comparison service is leading to completed insurance policy sales a high percentage of the time, indicative of a service that is delivering what its users want.
Tesco's own brand also remains popular, partly because of their diverse range of products which includes a budget 'no frills' option for Tesco car insurance and also differring levels of cover for Tesco home insurance.
Supermarkets have long been associated with value for money and their increasing share of the financial services market shows that they are both trusted and effective at providing what customers want.
Whether you favour dealing direct with one insurance company or using a so-called aggregator or price comparsion system, Tesco's insurance services represent a favoured starting point for many insurance consumers using our services.
